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Apple might’ve leaked the M1X on YouTube, and no one noticed

todayJune 10, 2021 8

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Here’s a fascinating little mystery.

Going into WWDC 2021, it seemed quite likely Apple would announce the rumored redesigned MacBook Pro, along with a more powerful update to the M1 processor, perhaps called the M2. That didn’t happen, so many concluded the leakers just got it wrong this time.

But then @maxbalzer_ on Twitter noticed something interesting about the WWDC live stream on YouTube: Apple tagged it with the keywords ‘M1X’ and ‘M1X MacBook Pro.’


We have confirmed this ourselves (shoutout to the TubeBuddy extension which shows the tags). As of the publication of this article, the tags are still up.

Now, there are a few seemingly simple explanations. Perhaps whoever set up the livestream was simply looking to maximize the stream’s views, and leveraging the leaks seems like an easy way to do that.

But that’s… kind of weird. This is Apple we’re talking about — they pretty much never acknowledge leaks, and they don’t need to fish for views.