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Tickets to Lane 8’s Album Launch Parties Are Hidden In Coded Mirrors Throughout Denver – EDM.com

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Lane 8 fans scrambled around Denver on Tuesday to secure a coveted spot at the artist’s upcoming album release parties. And the only requirement? Look in the mirror.

Not just any mirror, though. The renowned melodic house producer slyly “hid” special mirrors in plain sight—on public billboard spots. Lane 8 proudly calls Denver home, and he’s hidden five numbered mirror billboards around the city, each branded with a QR code. Scanning one of the codes was the only way fans could claim their coveted spot at one of two upcoming album launch events for his forthcoming album, Reviver.

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